OSTİM Technical University Library

Normal görünüm MARC görünümü ISBD görünümü

Garber, Steven ; Dertouzos, James N.

Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s - RAND Corporation 2003/01/01

22573/cttjjkj Default Book Series

ISBN: 978-0-83303-341-3

Subjects--Topical Terms:
BUSINESS & ECONOMICS / Human Resources & Personnel Management;POLITICAL SCIENCE / Political Freedom
United States -- Armed Forces -- Recruiting, enlistment, etc.; Advertising -- United States -- Evaluation

LC Class. No.: UB323.D44 2003