Moriarty, Sandra <br/><br/>
Advertising :  principles & practice / 
 Advertising : principles and practice. 
Sandra Moriarty, Nancy Mitchell, William Wells. 
 - 8. baskı. 
 - America :  Pearson Prentice Hall,  2009. 
 - 686 s. :  res., tbl. ;  28 cm. 
<br/><br/>Dizin: s. 671-686. 
<br/><br/><label>ISBN: </label>0135009383 9780135009383 
<br/><br/><label>Source: </label> satın 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.
<br/><br/><label>LC Class. No.: </label>HF 5823  / M67 2009