TY - GEN AU - Ratner, Bruce TI - Statistical and machine-learning data mining: techniques for better predictive modeling and analysis of big data SN - 9781498797603 AV - HF 5415 R38 2017 PY - 2017/// CY - New York PB - CRC Press KW - Database marketing -- Statistical methods KW - Data mining KW - Veritabanı pazarlama -- KW - Veri madenciliği N1 - Dizin: s. 645-655 ER -