Moriyama, Takahito

Empire of Direct Mail How Conservative Marketing Persuaded Voters and Transformed the Grassroots - University Press of Kansas 2022/01/01

22573/ctv2n38n3p Default Book Series

978-0-70063-341-8


POLITICAL SCIENCE / Political Process / Elections;POLITICAL SCIENCE / Political Ideologies / Conservatism & Liberalism;POLITICAL SCIENCE / Political Process / Media & Internet
Viguerie, Richard A.; Republican Party (U.S.:1854–) -- History; Advertising, Political -- United States -- History -- 20th century; Advertising, Direct-mail -- United States -- History -- 20th century; Direct-mail fund raising -- United States -- History -- 20th century; Campaign literature -- United States -- History -- 20th century; Conservatism -- United States -- History -- 20th century; Political consultants -- United States; United States -- Politics and government -- 1945–1989

JF2112.A4 M66 2022

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